Three partners. Three different questions for the market.
ON24 sells furniture, HUUM sauna heaters, Tactical Foodpack food. The same engine underneath, a different view on top.
ON24 carries thousands of products, and each one has its own competitors who move prices with campaigns, seasons and stock levels.
Comprice links ON24's products to their competitors automatically.
HUUM: what's inside the bundle
A dealer puts the heater, a controller and stones in one box and gives it one price.
Every deviation reaches the HUUM team as a morning summary with the page, the price and the date.
Example. Prices from HUUM's US price list; the bundle price is illustrative.
Tactical Foodpack: price per 100 calories
Two packs can cost the same and give you very different amounts of energy.
Comprice compares Tactical's products with the competition the way a hungry person would, given a calculator and a lot of patience.
Made-up example. Same shelf price, different price per 100 kcal.
What they share
Prices read several times a day, a timestamp on every product.
A person checks what the machine matched.
Comprice suggests, the partner decides.